OpenINSIGHTS Platform

The First Customer Analytics and Predictive Insights Platform Built With A Retail Cognitive Framework Deploy Into Your Cloud Environment. 

 

Cognitive Framework

 Cognitive frameworks power insurance, financial services and global intelligence organizations and are the only path to continuous, adaptive insights generation.

 

OpenCore: Observe

CREATING RETAIL'S SINGLE SHOPPER VIEW

It's not a dumping ground - it's an event-based data model engineered to host 5 to 7 years of transactional data, to support your real-time digital data, and to provide purpose to your appends.  

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  • Stores: Fully supported down to physical formats and status

GETTING IT
RIGHT

  • Marketplaces: Fully enabled - whether fulfilled by merchant or marketplace

  • OpenPixel: Provides your own real-time digital data #VendorFreedom

  • Transaction lifecycle: Open manages settlement and changes

 

Mesh Analytics: Enhance

CRAFTING CONTEXT

Context is what makes your data descriptive to both people and machine learning.  Open provides seven context engines, all fueling our Mesh Analytics that produces 90,000 customer measures.

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  • OpenIdentity: Machine learning multi-tier based identity management

GETTING IT
RIGHT

  • GPT: unifies historic, current, and future product catalogs

  • Pragmatic Personas: give your appends data purpose (and hard ROI)

  • Enterprise Shopper Model: redefines the view of your shoppers

 

OpenPredict: Interpret

CONTINUOUS, ADAPTIVE MACHINE LEARNING

Mesh Analytics features our automated Machine Learning.  Specifically engineered to support Insights Generation, OpenPredict includes multiple pre-built models and the infrastructure needed to automate your own data science efforts.

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  • Cohort aware learning

GETTING IT
RIGHT

  • Self Adpating capability fueled by Mesh Analytics

  • Advanced seasonal and catalog lifecycle awareness

  • Predicts every customer, in every sales channel, in every product line

 

Customer JourneyGraph: Understand

PREDICTIVE OPPORTUNITIES AT SCALE

OpenPredict creates clarity through predictions that define the future journey for every customer; when it will happen, which sales channel, what product line...further defining each and every opportunity as a depiction to that opportunity as part of the customer lifecycle.

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  • Full audience generations include offer & media spend recommendations

GETTING IT
RIGHT

  • Syndication puts our Customer Insights directly into your marketing clouds

  • Supports all marketing/advertising channels, including print

  • Lookalike seeds support all Facebook and Google media channels